Sponsorship Opportunities with the Mid-America Trucking Show

 

Express yourself at the Mid-America Trucking Show

One of the best ways to enhance your company's impact at the 2008 Mid-America Trucking Show is to sponsor a service or event. We have developed a list of possible sponsorship opportunities and are open to new sponsorship ideas as well.

"Piggyback" MATS Attendee Mailings

You're sure to get the attention of the Attendees and save postage in the process. Include your show promotion with our Attendee Invitations. Not only do you place your promotion in front of every prospective Attendee from the previous year, but the piece is sure to be read since it is coming from Mid-America and contains Attendee badges and express registration information. (Limited to a maximum of 4 companies/inserts).

  • Cost: $6000 (8.5" x 3.66" Flat) - $8000 (8.5" x 3.66" Tri-Fold) + Exhibitor to supply inserts
  • Close Date: February 15
  • Current Sponsors:

Custom Decal Sponsorship

Attendees will see your advertisement/show promo as they enter any of our high-traffic show entrances (South A, South C, West Wing). We will print your show promo as an adhesive decal and affix it to the entrance doors of a lobby of your choosing. Purchasing multiple ads side-by-side (6 max) will allow up to a 16'W x 2' tall message to every Attendee as the enter the doors.

  • Cost: $1750 for 2 (1 Front, 1 Back)- 33"W x 24"H Decals + Exhibitor to supply artwork
  • Cost: $3000 for 4 (2 Front, 2 Back)- 33"W x 24"H Decals + Exhibitor to supply artwork
  • Close Date: March 15
South Wing Entrance doors 1South Wing Entrance doors 2

Attendee Registration Badges

Every Attendee Registration Badge will have your company's logo printed on the back. What better way to advertise to all Attendees than having your information printed on the back of 80,000 mag-stripe registration badges. This sponsorship is limited to 6 non-competing companies and is on a first come first served basis.

  • Cost: Front: $12,000 1-1/2"x1" spot Back: $5000/spot, 6-1/2"x1" spots
  • Close Date: February 15
front side of Attendee badgeback side of Attendee badge

Pens in registration area

Promote your company with imprinted pens to be supplied to Attendees in all registration lobbies. Attendees will carry the pens around the show, providing more advertisement as they fill out questionnaires and surveys.

  • Cost: $5000 + Exhibitor to supply pens
  • Close Date: March 1

Badge Lanyards

Sponsor: Travel Centers of America
Registration badge lanyards can be imprinted with your company name/logo and made available for Attendees as they register. Provide your company's lanyards to Attendees before anyone else has the opportunity.

  • Cost: $5000 + Exhibitor to supply lanyards
  • Close Date: March 1

Concert Event Sponsorship

Friday, March 28 - Kenworth presents Sugarland
There is no better way to reach such a large target audience. Host a musical artist in concert in front of more than 18,000 potential buyers.

  • Cost: Depends on act, co-sponsors, event pricing, etc.
  • Close Date: January 1

"You Are Here" sign sponsorship

Sponsor: InsureMyRig.com
A total of 6 strategically placed show floor plans designed to familiarize Attendees with their location and the location of Exhibitor booths. Sponsor's will have their artwork placed above the show floor plan on a 4' Wide x 6' Tall billboard along with an arrow pointing to their booth. Attendees will be extremely thankful for your assistance in guiding them through the show.

  • Cost: $6000 + Exhibitor to supply artwork for signs
  • Close Date: March 1

Coffee Break Sponsorship

Sponsor: ExxonMobil - booth 90400
This sponsorship allows the Exhibitor to hand out coffee and doughnuts to Attendees as they arrive at the 2006 show. You'll be surprised at the Attendee turn-out for free food and drink.

  • Cost: $5000 + Exhibitor to supply 15-20K 20oz. wax paper cups
  • Close Date: March 1

Cup Sponsorship

Sponsor: Western Star Trucks
If you're looking for maximum exposure, you'll definitely want to consider our Cup Sponsorship. Souvenir cups of your own design will be available to all Attendees purchasing drinks at the concession stands.

  • $5000 + Exhibitor to supply 15-20K 20oz. wax paper cups
  • Close Date: March 1

Give-a-ways

A great way to generate Attendee participation. Plan a major give-a-way in conjunction with The Mid-America Trucking Show. Limited to prizes worth $5,000 or more.

Contact us for complimentary promotional opportunities.