Why Exhibit

MATS is the event to showcase products, increase brand awareness, and connect face-to-face with trucking professionals, suppliers, and manufacturers.

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1 Million+

Sq/Ft of Exhibits

72,548

Attendees

1,020

Exhibitors

See Full Stats
& Demographics

One Event... The Entire Trucking Industry

"MATS really helped us launch the brand and be a huge success in the market. Both for the meeting side and learning and working with our OEM partners, as well as opportunities to communicate our service and product offers." Kelly Purvis / Uniroyal Tire

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"We’re able to show our new product lines, things that we’d like to do, things that we’re going to do, get some information from the customers, and find out things that we could potentially do in the future.” John Barker / Trailstar

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"We’re getting lots and lots of foot traffic and the results speak for themselves. We get lots of opportunities to talk to customers in person and in turn it turns into opportunities to work with them in the future." Josh Tobin / Keep Truckin

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"We’ve built many of our partnerships right here at MATS, some of the biggest companies in the industry we work with and partner with now, we’ve built those relationships from exhibiting at MATS.” Amer Avdic / Find Truck Service

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50 Years as a Trusted Partner

Exhibitor Success

With 50 years of experience working with companies of all sizes, we can help you succeed in the trucking industry.

List of Exhibitors Read Success Stories

“We see a great investment when it comes to sales, but more importantly what we see is a return on investment when it comes to the marketing and getting the brand image out there for the consumer” Continental Tires / Alex Chmiel
“Coming here gives us the opportunity to reach our OEM partners as well as the end user of our product. The fleets and the owner operator that come to the show to see what’s new.” Alcoa Wheels/ Todd Herschberger
“For us to get in front of customers from Canada, East Coast, West Coast…Ultimately you could save money by exhibiting at MATS instead of traveling all over the United States” Minimizer / Steve Hansen
“Utility certainly benefits from being at MATS. Again by having that opportunity to reach out to touch and to listen. So I do believe MATS has been a great part of our continued growth” Utility Trailer / Larry Roland

Contact Us to Discuss Your Goals

Who Attends

Your Customers are Here

From single-truck owner operators to small/medium fleets, your customers are at MATS to see new products/services,
keep up with regulatory changes, and connect with experts.

11,000+

Fleet Attendees

18,000+

Owner-Operators

77.8%

Only Attend MATS

79.9%

Net Buying Influence

Neil Jutzi

Fleet Owner

Bruce Hoblik

Senior Director

Linda & Bob Caffee

Owner operator

Thomas Carter

Director of Driver Recruiting

Unparalleled Value

Low Cost. High Return.

You will not find a more cost-effective means of reaching your intended audience and achieving your goals than the Mid-America Trucking Show.

How much does exhibit space cost?
What is included with my booth?
- Free Booth Personnel registrations for your staff.
- An allotment of Exhibitor Parking Passes based on booth size.
- Access to Free VIP Registration for your customers.
- Complimentary listing in Exhibitor Directory, MATS App, etc.
- Linear exhibits include 8ft. tall back drape and 3ft. side drape in show colors and an 11”x17” booth identification sign.
- Recruitment Center booths also include standard booth carpet, (1) 6ft. black skirted table, (2) folding chairs, and (1) Wastebasket, per 10x10.
How does MATS keep my costs low?
We focus on keeping the overall cost of exhibiting low and therefore the return on investment high. Just a few examples:
- Exhibit space costs well-below other shows and include discount tiers for larger booths.
- Exhibitor services such as drayage, electrical, internet, etc. priced below the industry average.
- Booth personnel badge, VIP registration, and parking pass allotments included.
- Smaller exhibitors can self-unload at the curb (must enter through designated move-in doors).
- Union/in-house labor is not required (you can set-up your own booth).
- Discounted group rates negotiated directly with exhibitor hotels.
- Louisville, KY is an easily accessible, centrally located, and low cost city.
Most importantly, with the entire industry in attendance, you will engage with your intended audience in one location and meet your goals for one low price.